We did it! We celebrated The Touch of Spain Afterwork party and we going to explain all the details.
The first thing that we choose was the place, The Roger Smith hotel was perfect for the location for an after work party and we save the date, May 13th.
After a week promoting the event, the day finally arrived. We started to set up at 11 am, we had a lot of details to take care about, and we wanted that everything was as perfect as we designed.
The Roger Smith Hotel Bar, the Lily’s, was empty, we had a lot of work to do. Gloria, Katharina and me created the Beiñ touch with all the Spanish designers: there were some clothing hanged in the ceiling, the information of the designers was in the table, there were two racks with the collections, the shoes and accessories were around the whole room and the pictures of the shooting to show the people all our work.
The featuring brands were: Guiem, Traka Barraka, Ecoology, Aiby Craft, Red and Rouge, Sueños de Lucia, Celia Valverde, Stigma NYC, Yaninna Luxury Shoes y Bhava Studio.
Isa designed a cool video, that you can see here of the making of from the shooting, which was reproducing all time, the photo buzz with the Spanish complements to take pictures was in a corner, ready for the pictures. We create a little space where you could decorate and paint your own ecologic bag, a funny activity to complete the after work party.
Finally at 2pm finally we were done, a long morning decorating and working hard to make The Touch of Spain party perfect.
The press and VIP guests started to arrive at 3, we offered some cupcakes and sparkling wine, they look delicious. We were ready!
We explain everybody all the details about Beiñ, about the designers, about our future projects…
Two of the designers, Francisca from Bhava Studio and Pedro Juan from Stigma NYC came to let people now more details about them and their brands. We were so glad about that and also took pictures and videos about the event.
The happy hour that we offer was so good, sangria, beer and wine! At 5 pm we opened the doors for the public and it was a total success.
We received some visits like Paula Rey and her assistant, the photograph, and John and Oxana, two of our models with the outfits of the designers, he was wearing Guiem and her Sueños de Lucia. Also Gustavo from Idea Catalyst came to enjoy and Kelly Hoey with Celia Valverde outfit, she was incredible! Here some pics of the event
After a long day selling, explaining and showing The Touch of Spain to everybody in New York, we could say that we did a good job. Thanks to the assistants to come and let us have a nice afternoon.
We will have more events coming soon, keep tune in!