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BEIÑ, THE TOUCH OF SPAIN

Beiñ: Be in Fashion Spain.
Shop Spanish Fashion from emerging Designers in USA.  Fashion news, new trends, Pop Up Stores, Fashion Weeks  in one platform. We work for the fashion business industry helping emerging designers in all the process. 
The most stylist and classy brands from Spain in www.beinfashionspain.com
Subcategories from this category: ENTREVISTAS, INTERVIEWS, OPEN CALL

Manhattan is a mystery box. If you walk around the streets you can discover an incredible city that you ever have imagined.

The streets are crowded and there are a lot of tourists who come to celebrate Christmas. There are a lot of taxis going around the streets. The American ‘flags are in the front of the buildings, they fusion with the environment. There are Starbucks with long lines in each corner and the traffic lights seem that never are going to change into green to cross. Welcome to New York.

 

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Each neighborhood has a soul, the Garment District or more popular as Fashion District  is the heart of the fashion in New York and the United States. Here the clothes are designed and manufactured (a third part of clothes in the United States)

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The Garment District is the pure fashion: streets, stores or buildings. In this district are some of the most world famous and recognized designers. They have their stores open to the public like Óscar de la Renta, Donna Karan or Clavin Klein.

In this place everybody feed. Restaurants and hotels coexist giving style to the neighborhood. The Empire State Building, Macy’s(the most popular stores in the city) and one of the most famous public station, Penn Station. All them are in the Fashion District. 

 

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In these streets you can find Bene Rialto, one of our temporal point of sale. It is a beautiful store with three floors just in the borderline between the Fashion District and the Fifth Avenue (it is one of the main arteries in the center of Manhattan, which gather the most exclusive and luxury brands in the world).

All that makes that the store has a lot and good advantages; first of all the location is in a obligatory point of visit, for both visitors and locals who loves the fashion. New York is the house of talented and famous designers. It powers that more people with different styles be able to walk around, see and buy the clothes collections.

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The accessibility to those garments and collections is higher because you may walk and see all those little charm stores. The mix of influences and styles between these two neighborhoods give a unique style to this part of Manhattan. Also, Bene Rialto has great variety of designers. It is so important to be in a good location, because the public can be in touch with the brands and it is easier for a new people discover our brands.

Those reasons are the reason why in Bene Rialto you can find emergent designers; most of them are ecologic and they just do capsule or limited collections. Among them there are two made in Spain brands: GUIËM, a menswear brand of simple, colorful and unique clothes and Red and Rouge, a handmade turbans and hats Brand. Bene Rialto has glass doors what allow seeing the clothes. They don’t need shop front because it gives the attention to fashion and style.

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And as Yves Sant Laurent said, “Fashions fade, style is eternal”. So, we hope that the made in Spain style conquers the new Yorkers because now it is part of New York. And you can find it in the Fashion District!

 

 

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We live in a society without time for our hobbys. We don’t pay attention to our environment and we are always racing. For those reasons born a new initiative called SLOW, a new movement. Its objective is make enjoy the things around us, disconnect the clock and stops the speed of our daily routine. This is the only way to be owners of our time.

In fashion this movement borns as an alternative to the clothes massive production. Its characteristics are: the designers just create small and good quality collections and they only do one collection per year, they don’t work every 6 months.Why? Because the movement wants to show how the industry affects the environment and the resources.This movement unifies and represents different movements as eco, sustainable, Green and ethic.

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All of our designers: Guiem, Red and Rouge, Aiby Craft and Ecoology are SLOW, it makes them special because they create in a different way.

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Posted by on in BEIÑ, THE TOUCH OF SPAIN

This is how NYC works. One look, one place, two people and love appears in the air.

Everything starts...

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Do you want to know the whole story?

Click here

 

 

 

 

 

 

Posted by on in INTERVIEWS

Olatz Eskiroz y Ana Santos founders and designers of TRAKABARRAKA

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How did Trakabarraka start?

In 2005 Trakabarraka started its way. It is a vintage brand full of colors and keep an eye in every detail. Nowadays Trakabarraka is in more than 100 sale points in Spain and it is expanding its borders to France, Belgium, Holland, Italy, Japan and USA.

This brand and its sale points have the same line with a very clear purpose, dress classy and elegant every women.

 

What is the style of the brand?

A vintage brand that is based on colorful designs.

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What is the philosophy of the brand?

We want to communicate our philosophy trough out color, difference and happiness. Make special every women that wear our designs and we want to be sure don´t be unnoticed in a world full of fast fashion companies. 

 

What are the influences of Trakabarraka?

Fantasy and vintage influences but with a classy touch.

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Celebrity crush?

Zooey Deschanel

 

Any celeb wearing your designs?

Until this moment not anyone in the spanish panorama. However, we know a french artist Rebecca Dautremer wears our designs.

 

Key moments for the brand?

Our first trade show in Paris in 2012.

 

What is US market for you?

We believe in our philosophy and in our style so we think it fits perfectly in the US market. Right now we have a very important client as MODCLOTH. 

 

Work with Beiñ is...

The chance and the professional development in USA.

 

Now is available in Modalyst, the Beiñ Showroom.

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Posted by on in BEIÑ, THE TOUCH OF SPAIN

"Simplicity is the key note of all true elegance" Coco Chanel

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"Dressing is a way of life" Ives Saint Laurent

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"Fashion is about something that comes from within you" Ralph Lauren

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"Style is a way to say who you are without having to speak" Rachel Zoe

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"You either know fashion or you don´t" Anna Wintour

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"Fashion fades only style remains the same" Coco Chanel

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"Fashion is what people wear, is not only what see on the runway" Karl Lagerfeld

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